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An editorial by Blend Games about the future of software accessibility and content being provided by Microsoft to compensate for the DVD medium. The article discusses how Microsoft plans to thwart Blu-ray from taking over in 2009.
The industry is continually finding ways to break out of the reliance of hard-copied media formats. And even though both Microsoft and Sony are vying to gain exclusives with their respective online services, Microsoft has taken things a step further for the sake of keeping the Xbox 360 alive in 2009.
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Most recently commented on by on Dec 25, 2008
Most recently commented on by on Dec 25, 2008








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MS i'm sorry but this DMD will never take off as well as you think.
I have always hated the idea of downloading movies. It makes them less portable, less reliable. It can at times literally take longer to download a movie than it does to get in the car drive to the store buy it and come back. I would rather have the actual disks. I can lone them to friends. I know that if my HDD blows up they will still be there without having to redownload them. And I don't have to worry about running out of storage space so long as I have physical room in my apartment. Oh yea and if I do start to run out of room I can sell the one that I don't want any more to free up some room and get some more money for more movies. The advantages of physical media just don't end.
Personally, I prefer having a hard copy disc of the thing I buy. Call me old-fashioned, but it's just nice to have something you can see, and hold onto instead of relying purely on software and hoping nothing goes wrong with your HDD!
Right now very few people have fast enough Internet to download 25GB plus games in a timely manner, and it's going to be a while for it to get to the point where most have fast enough Internet for this idea to work.
But downloads are something you can never fully own and do what you want with.
Many people in my area still can't get access to good Internet service, they can either get dial up or crappy satellite service, and it's very unlikely that within a few years this will be fixed, and it's much more unlikely that we're ever going to get fiber optic service.
Microsoft would be losing a large percentage of buyers if they try this.
I agree, I hate downloading games and the DRM that seams to come with all downloads, but there are other issues involved with this.
To be fair, good on Microsoft for not giving up the battle that they already lost against Blu-ray...they should give in while they can instead of trying to make alternatives that won't pick up.
One thing Microsoft haven't realised is that DMD won't work because they are now limiting themselves to one area, whereas Blu-ray will continue to have superstore sales and rentals...which is where HD-DVD failed.
If anything I feel sorry for the 56k dial up guys XD
and most people who have a 360 probably don't have dsl access therefore can't play online anyways, so this clearly isn't for them.
DMD can be very successful if done right, TDK got a billion download( via bittorent) last month I believe making it the highest pirated movie of all time..google it. will this model stop it? of course not, but it'll be very welcomed in the download community.
and No one is going to pay 30 bucks to download a flick thats just f'n pointless. hence why I said MS needs to implement it correctly to actually see a viable business model.
almost all form of printed media are set to distributed vis internet. newspapers,comics, books areall going to go digital downloads.
I mean movie sales if they went 100% digital tomorrow they would drop because the customers aren't there, this is a method asking for everyone to have the internet, for everyone to have high speed internet this is the impossible dream kinda like the paperless office that was promised when computers were brought to the mainstream, if anything the computer has brought along more paper usage in offices worldwide.
This is another pipedream that seems perfect, but as Koloth points out there are more points against this medium than there are for it at this moment in time, the only way it will take off is if everyone gets the internet and everyone grows out of showing off.
Since the dawn of time people have wanted to show off, be it Lord Winchester in his mansion with 30,000 books in his library, fast forward to modern times and we are still doing that it's fun to show off how many Blu-Ray's and DVD's you have on the shelf, it's just not the same if you can't see or touch the movie, book or CD.
I was simply disputing your point that a billion copies of TDK being pirated means anything for digital distribution. People pirated TDK because it was free. iTunes might be sucessful, but pirated MP3 still vastly out number the downloads from iTunes daily. MP3s are also far more portable than digitally distributed movies. Until DMD can overcome the short comings of portability, size, and reliability it will continue to lag far behind the physical media.
In 20 or so years, kids'll be saying "What? You used to go to stores to buy movies on a disk? That's so weird."
Well, probably a bit more than 20 years, but yeah, we'll all be speaing of the 'good old days' where them digital download things were just coming out, and physical copies were a much more practical way of getting movies most of the time.
I love my discs with pictures and my movie/game covers.Sure you can make your own but I LIKE going to the shops and buying things.Downloading movies or games just isn't as exciting to me as going to the shops and buying things and being around people.
And there's a whole market which everyone seems to be ignoring. The rental market. People who rent are obviously not concerned with owning the physical media. DMD is perfect for rentals, which is pretty much how it exists at the moment on Live.
And the extra content comment is taken from the article.
As for my comment, it has nothing to do with Live. In fact I wasn't even talking about XBLM of Netflix. You can rent movies from Netflix.com you know. Which they literally beaten MS to the punch with their idea of DMD. Also this article is about DMD and OWNing Virtual movies. Not renting them, which Netflix seem to shine. This won't take off, it's just not possible atm or will be for another century.
I mean they could work around it by having download kiosks in stores where you take a disc or a memory stick and buy the movie there but thats DVD and Blu-Ray in a nutshell just more awkward. DMD will take far too long to take off i mean even if 100% of the modern world had internet we still don't have connections fast enough.
They could work around it by not closing rental stores. Just like downloadable music didn't close down music stores.
And I've just noticed that Final Blade stated that Netflix beat DMD to the punch, when in fact Netflix IS DMD. And it seems to be quite popular.
I say a workaround because if this takes off and become a worldwide phenomenon killing CD, DVD, Blu-Ray etc.. Then those left without the internet will need a way of buying this content that they can no longer buy/rent.
There is definitely a market for it there is no denieing that. But Microsoft seem to keep pushing it as the end all be all future of movie sales. The truth of the matter is though that downloadable media will never replace physical media. It will just be a supplemental service for those that want it.
I think the future will see more and more of Blu-Ray and DMD going hand in hand to become the full medium together.
One isn't better than the other, imo..they both have their strong points.
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