"I would suggest that, in fact there appears to be a total lack of strategy behind Microsoft’s pricing arrangement for the Games on Demand service, though it would be foolish to do so. You and I are both fully aware that this is just the first piece of a new digital distribution puzzle for the console manufacturer, and one that’s very likely to receive a lot of attention from both the media and consumers. It’s the fact that Microsoft have decided to do as Electronic Theatre initially suggested..."

kevcothirtythree via www.electronictheatre.co.uk »