Electronic Theatre delivers a decisive view of the technology Nintendo creates and it's place in the Current- and Next-Generation markets. The article mostly discusses Nintendo's view of it's own market and describes how closely it's married to the company's earlier strategies.

The most reliable estimates at current predict the arrival of the Next-Generation machines some time within 2011-2012. However, many experts have also stated that Nintendo’s plan is likely to be radically different to that of the competition, and so a successor to Wii may well arrive earlier...
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  • 5
    kik36 Dec 1, 08
    Honestly Nintendo are making money like crazy because they ARE a generation behind and not involved in the next gen race. That's really the only way they will satisfy their target audience, since not everyone can afford to go to the next gen.
  • 2
    HisServant77 Dec 1, 08
    I guess I'm the only one who doesn't feel Nintendo are a "generation behind." Maybe because I ignore the whole console wars irritation.

    I think of Nintendo as being off doing their own thing and it's working for them. Who is to say what they are doing is "behind" or any lesser? I suppose Sony could always say that about the competition too, since for the PS1, PS2, AND PS3 they always introduced media that was not the norm (CD, DVD, BD respectively), but would become the norm the next generation (so they were always using the next gen's media, and the comp. using what they could consider "SO last gen").

    But you know, each company has their own things . . . and it works for them! Nintendo just chooses to do something that isn't like follow the leader and copycat like PS3 and 360 seem to work on doing (or so their fanboys claim).
    • 3
      jackbergin Dec 1, 08
      In-terms of hardware, it's a fact that they are a generation behind. The hardware is almost the same to the Gamecube, which was of the last generation. Just because it's popular doesn't mean that it's advanced.
      • 0
        Big A2 Dec 1, 08
        Acctualy, yes it does. They were able to bring gaming into the mainstream, something that is miles, not "generations", ahead of Microsoft and Sony.

        While the console is not "advanced", it has moved the industry forward greatly.
        • 2
          Fury Dec 1, 08
          You completely ignored what he was trying to say. You can argue that Nintendo moved the industry forward or whatever, but it doesn't change the fact that the Wii is still a generation behind on power, which was his main point.

          Besides, I don't think they really "moved the industry forward" anyway. All they did was attempt to change the industry to accommodate for themselves.
        • 3
          Koloth Dec 1, 08
          Moved the industry forward? What about the PS2? The best selling console of all time. The Wii is enjoying early success. But that doesn't mean it will maintain that success over the long haul.

          On top of that the Wii has the lowest attachment rate of all three of the current consoles. Meaning the people that are buying it aren't buying very many games. That's hardly a good thing for either Nintendo or the industry.
        • 0
          HisServant77 Dec 1, 08
          Well I see what Big_A is saying Koloth. The Wii has actually brought more people into the gaming scene. It's gotten people who normally are not interested or even are against it, now interested in taking part in gaming. It seems to do this through sticking with "casual" games being advertised, as well as using energetic means of playing (the energetic means gets people interested, but also removes the "lazy" stereotype most video games are labeled with).

          But I definitely see what you mean too. The Wii is experiencing high sales now . . . but the long haul . . .?
        • 0
          Big A2 Dec 2, 08
          @KyLeDaWg: Well, I said that it is advanced if it's popluar, becuase it has moved (or advanced) the industry forward.
      • 0
        HisServant77 Dec 1, 08
        Well Jack, I agree hardware-wise it's not up to par with current technology I suppose. But other than that, I don't see it as behind or anything. Rather I see it as on a completely different path it seems.
  • 0
    Paper Mario Dude Dec 1, 08
    early sucess? 2 years straight of completley out-of stock selling? each console only has 4 or 5 years in its generation lifespan, Wii's have been predicted to fail each month and each month the sales prove the complete opposite.
    As long as Nintendo keeps their ideas somewhat "new" and "fresh", then more casuals will be attracted to eventually become hardcore gamers.
    • 2
      Koloth Dec 1, 08
      No, the PS1 and PS2 each had a 7 year lifespan before being replaced by a new console. And 10 years each overall. And 2 years is still very early in a consoles lifespan. Can you honestly say you know where the Wii will be next year? Can you honestly say you knew where it would be this year? It could keep selling well, but just because it has doesn't mean it will. It could be that next month it will take a nose dive and everyone that wants one will have one.

      The fact of the matter is we don't know. We won't know until it happens. There has to be a point of diminishing returns. Where that point is we don't know. But it will reach it eventually. And it won't matter how "new" or "fresh" they try to keep things.
  • 0
    PoofPiff Dec 1, 08
    even if they are it doesn't really matter because they seem to appeal to the less hardcore video game fans and thats how they make their money. well they could spend some more time on graphics.
  • 0
    conel3 Dec 2, 08
    Just because the wii isn't as powerful as the ps3 and xbox 360 it's still the same generation. Nintendo have too many good exclusive games to not have a wii.
    • 3
      Fatal Error Dec 2, 08
      Nintendo is incredibly lacking on the "good" exclusive games front.
  • 0
    DragonSlayer45 Dec 2, 08
    Some people think the wii was invented just to get people off the couch, many of the games for the wii is just a well as the games that come out for the 360 and PS3.

    The wii, 360 and PS3 are today's generation consoles. Nintendo is not falling behind.
  • 1
    Capn Droid Dec 2, 08
    Oh, please. It's just one console. This doesn't mean they'll forevermore be a whole generation behind schedule.
  • 0
    Paper Mario Dude Dec 2, 08
    and plus, this is probobly some mastermind idea into bringing casual gamers into Nintendo's grasp, and milk the money out of them for the future, next generation Nintendo system. having better graphics than PS4 or xbox 720, and all these elite features. i mean, they make over $10 on each system, multiply that by 35 million SO FAR along with all of their great succes of Wii____ games and mario,zelda,metroid etc, along with the basically comeplete profit games of the Virtual Console.
    • 2
      Koloth Dec 2, 08
      quote
      next generation Nintendo system. having better graphics than PS4 or xbox 720, and all these elite features.
      I would love to see that. Woe is the Nintendo supporter that screams the battle cry "Gameplay more important than graphics" then. Which I always found funny anyway since many Wii games lack good gameplay as well.
  • 0
    kokushishin Dec 2, 08
    Nintendo changed the control scheme/interface. That's a more significant design than "we need fancier graphics."
    • 1
      Fatal Error Dec 2, 08
      It may be a more significant change, but that doesn't mean it's moving forward.
      • 1
        Miss Razz Dec 2, 08
        Personally I prefer a game that both plays well and looks fantastic.

        I hope Nintendo's next console does both that. They shouldn't have to stick to unique gameplay while sacrificing everything else.
        • 0
          Final Blade Dec 2, 08
          Doubt that. I don't think Nintendo cares much for graphics, but gameplay which it lacks anyway.

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