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Infogrames likely to be absorbed by Atari

chautemoc | April 15, 2008 | Industry News | Company 
CEO David Gardner says Infogrames no longer wants to be seen as "the tired, old company." In an effort to position it as "the best-funded, best-branded, most energetic start-up in the history of computer gaming," the company says it is certainly considering merging with its head company Atari.
Speaking to gamesindustry.biz, Gardner said of losing the Infogrames title, "I think that would be the final mark of the transformation from Infogrames to Atari."

Activity at the France based publisher has been the subject of heightened scrutiny since the hiring of Phil Harrison earlier this year, and their next big title is Alone in the Dark, which is shaping up to be one of the big games of the summer.
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