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No price cut for DS or Wii.

April 25, 2008 in Industry News comments 17

Satoru Iwata has said there is no plans to cut prices on the DS or Wii yet. He states that his projected earnings is not based around needing a price cut. It is interesting because they have had to up production and find it hard to meet demand in America.

Satoru Iwata has confirmed that there are no plans to cut the price of either the DS or Wii in the considerable future.

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"Our earnings projection for the year is not based on hardware price cuts, and I don't think we are going to need them," he said at analyst meeting (according to Reuters).

It's hardly surprising, considering that Nintendo has recently had to increase its production and is still finding it hard to meet demand in America.
theundertakergonzo via computerandvideogames.com »
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  • 0
    Zeon I Apr 26, 08
    I don't expect the Wii's Price to be cut for a while. But no price cut for the DS is surprising to hear. I'm kind of dissapointed in Nintendo right now.
  • 1
    iLLmatic Apr 26, 08
    Why would they even think of cutting the price? They've been over charging since day 1, and the thing can't stay on the shelves. Nintendo ain't stupid.
    • 0
      Jesh Apr 26, 08
      Really, they "overcharge"? I'd like to think that $129.99 for the DS is better then $179.99, plus all of the extra's like memory cards. And the Wii is $30 cheaper then the smallest Xbox360 version which I've heard isn't worth it. And the PS3 is above that.
      • 0
        iLLmatic Apr 26, 08
        They charge more for the Wii than it costs to manufacture. Thats what I was referring to. Historically, in this industry, its the other way around.
        • -1
          nflsmc Apr 26, 08
          It's called "making a profit"

          See, Selling for the same that it costs to make it= no $

          Selling for more than it costs to make it= Not going bankrupt

          Plus they're both extremely affordable as it is. I was able to buy a Wii and a DS Lite before I even had a job, just saving up my Birthday money and $10 a week allowance.
        • 0
          BradSK Apr 26, 08
          I still fail to see why Nintendo gets criticised for being a business, thus needing to make a profit to achieve their goals.

          Nintendo has figured that the market is inelastic, meaning that there won't be much reaction to price changes i.e. people will still buy the product even if the price rises.
        • 0
          Final Blade Apr 27, 08
          NFLSMC your post is extremely laughable, and ignorant. Did you know the PS3 when it came out was $800+ dollars to make yet if they were to increase the price they would have gone bankrupt.
          And Them selling it for $600 was still making money on a loss. Your post makes no sense or logic whats so ever. iLLmatic is 100% right.
      • 0
        Slumpy monkey Apr 26, 08
        Actually in Europe the 360 is the cheapest now.
    • 0
      Twisted Apr 27, 08
      How are they overcharging? The Wii is the cheapest Next Gen console, and the DS is only $129.99. I agree that the DS was a bit pricey when it came out, at $200, but that was just on release.

      I own both of the consoles, and they're excellent, imo, definitely worth it.
      • 0
        iLLmatic Apr 27, 08
        Did you read my above comment? Why does everyone automatically assume I'm talking about in comparison to the other 2 consoles?
  • 0
    Oceanic Sun Apr 26, 08
    They have no need to change their prices. They make enough money as it is, and I highly doubt that slashing the prices will really make Nintendo any more money that what they are currently making.
    • 0
      Spiritual Apr 28, 08
      Nintendo systems make millions of dollars each year, and decreasing the products would most likely just cut their sales. It's not like a small minimal discount will really increase people to actually purchase the systems more =P
  • 0
    Chris7689 Apr 26, 08
    how bout another ps3 prive drop and keep all the features plus backward compadibility...probably too much to ask for? lol. man i wish.
  • 0
    Twisted Apr 26, 08
    If they're still in demand then I can see them not being sold, but if people stopped buying them, and the demand level went down, then they'd probably lower the price.
  • 0
    kik36 Apr 27, 08
    They don't need to worry about cutting prices until they can frickin manufacture these damn things, and stock is overflowing.
  • 0
    Spiritual Apr 28, 08
    i don't care about a cut in price. The whole, "cut," won't be much anyways if they did do that, unless they made a drastic cut in the current price. If they did, I'd be mad =P
  • 0
    Rusty Bucket Boy Apr 28, 08
    Madness! Now I'll never get a Wii! Meh, don't want one anyway.

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