In an interview with Official PlayStation Magazine, Sony's big-wig Kaz Hirai (rather controversially) claimed that the Playstation 3 is "the official industry leader" ...

Sony Computer Entertainment boss Kaz Hirai has dismissed Microsoft and Nintendo as competitors because he sees PlayStation as the "official" industry leader.

"This is not meant in terms of numbers, or who's got the biggest install base, or who's selling most in any particular week or month, but I'd like to think that we continue official leadership in this industry," Hirai told Official PlayStation Magazine.
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Most recently commented on by on Jan 25, 2009
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  • 1
    Red 9 Jan 21, 09
    Where did he pull THAT from???
    • 1
      Zero and X Jan 21, 09
      Just smile and nod..... smile and nod.....
      • 1
        Absolute Jan 21, 09
        If "Leader" is his code for last place, then he's spot on.


        (OMFG one of my comments FINALLY went through, praise Jeebus)
  • 3
    Koloth Jan 21, 09
    Read the whole article guys.

    Actually his point isn't to off base. A little strange since he seems to just be dismissing the other consoles. But his ultimate point seems to be about the PS3 being a long term project.
    • 0
      Seproth Jan 22, 09
      In all likely hood, Usain Bolt will die before me. So I should just challenge him to a race in the 100 meter, and while he inevitably smokes me, I'll claim I'm really going to win because he's going to die before me.
      • 2
        Koloth Jan 22, 09
        I suppose if you continue to challenge him until he collapses that would work. Or you could dismiss him as competition completely. Therefore you win because you're in a class of your own.
        • 2
          Seproth Jan 22, 09
          Exactly, the point is that he may, or may not be right. We won't know until we get to the long run. Until then he's just making things up.
  • 2
    Aussie Legend Jan 21, 09
    quote Red 9
    Where did he pull THAT from???
    His arse most likely.
  • 0
    pyramidreaper Jan 21, 09
  • 5
    Xeros the Slayer Jan 21, 09
    -Being an industry leader has nothing to do with selling the most, or making the most money, we're an industry leader because I say so.

    lolwut?

    Also, he's stating that they have no competitors. I'm quite positive its pretty easy to say "We're winning" when you say that you're playing alone.
  • 1
    HawkMan Jan 21, 09
    "we've sold this many playstations"- Kaz Hirai
  • 0
    FinalFantasyFanaticc Jan 22, 09
    Currently i am my "official" leader in the space race to pluto!
    • 1
      Koloth Jan 22, 09
      Well you're definitely the official leader in that endevour since you're the only one "working" on it.
  • 1
    SS4Gogeta Jan 22, 09
    I get the point that he lay claims that Sony's PS3 owns the future. But this sort thing reminds me of the old "Wait until I grow up!" thing. When you consider the Wii is knocking the snot out of all consoles, and the 360 even with its failure rate is kicking the PS3's @$$, he should shut up. I mean check back with us in four years and lets see where you are. It just seems arrogant.
  • 0
    pyramidreaper Jan 22, 09
    thanks to Hirai and that Jackass Tretton I'm starting to actually dislike Sony. that quote of his is brilliant ...

    and anyway, there's no guarantee PS3 will own in the future. he's an arrogant *bleep* and I'm sure MS will milk their 360 for as long as they can. same like Sony did with their PS2. Sony are the last now, and I think they will be the last by the end of this gen.
    • 2
      Koloth Jan 22, 09
      Does it matter? If you were the CEO of Sony would you be admitting you were losing? Or would you put a positive spin on it and figure out a way to claim you're winning or will win anyway?

      He's not being arrogant. He is marketing his product in a positive light. I'm sure the closed door meeting are all about improving the numbers. But you don't tell that to the customers.
      • 0
        pyramidreaper Jan 22, 09
        you know what. I have a better question, does it make a difference what he's saying? Sony will be judged by their actions, not by all that PR crap. and Hirai is annoying.

        haha. you think I doubt that?
        anyway there's no *bleep*ing need for bullshitting everyone like that, look at Mark Rein from Epic for example. that guy is absolutely okay.
  • 0
    Red 9 Jan 23, 09
    I thought Kas Hirai was fired for some reason...wasn't it Kuturagi who was fired?
    • 1
      Koloth Jan 23, 09
      Kuturagi wasn't fired. He was sort of promoted and then sort of forced into retirement in 2007. Kaz took his job. No one was fired from Sony's upper management that I can remember.

      quote
      Sony will be judged by their actions, not by all that PR crap.
      True, but that won't stop any of them from trying. It's not as if Microsoft hasn't taken their shots either. They are all attacking each other every other month for some reason.
  • 0
    joshthegreat Jan 23, 09
    Please won't somebody read the whole article?
  • 0
    pyramidreaper Jan 23, 09
    quote
    True, but that won't stop any of them from trying. It's not as if Microsoft hasn't taken their shots either. They are all attacking each other every other month for some reason.
    haha. Lol yeah, but I actually can't remember a single quote from an MS exec like that Hirai's. 4D graphics anyone? Riiiiidge Racer? now this one. PURE GOLD.

    and anyway, who said they will win in the long term? I can as well say I'd like to think they're the official industry fail.
    • 1
      HisServant77 Jan 23, 09
      Who said they will win in the long term?? Sheesh . . . didn't you read the article at all? HE said they will win in the long run!
  • 1
    HisServant77 Jan 23, 09
    To be honest, I always believed this was how Sony thought. I mean, I kinda agree too! The wii is off on their own, doing what works for them (and it's great)! The 360 is competition, but it wasn't really made with longevity in mind. However, Sony tends to focus on the future more than the present. This is often why their hardware is usually great, but then software usually is terrible at first until they work up to it.

    About the age relation though. That's kinda a bad example because dying before another is not related to a race. NOW . . . take the world's fastest sprinter and the world's fastest marathoner and you have a better analogy. The Sprinter will get a great head start and will leave the other in his/her dust. However . . . after a while that sprinter gets tired and slows down. Meanwhile the marathoner who has learned how to pace himself/herself slowly catches up with the sprinter, then passes the sprinter up to win.

    Anywho, we shall indeed see if this guy is right or not. No need for everyone to get their panties in a twist just because the guy says something you don't like. I mean sheesh, do you get this upset when Microsoft and Nintendo say things bragging about their own system and saying they win? If so . . . I think some people need to grow up and learn not to let people, especially corporations, control their emotions!
  • 0
    pyramidreaper Jan 23, 09
    okay, they ditched their PS1 basically as soon as PS2 came out. 360 isn't doing as good as PS2 of course but it still is a succesful console atm. why won't MS milk it for as long a they can?

    I'm somewhat tired of all this god like talkings and crap without any actual stuff.. if someone would tell me 2 years ago that 's how PS3 will be doing, and that's how Sony will be doing this gen, I would laugh them in the face. the way I see it, M$ DO give a shit about their console becoming the leader, they 're doing everything they can actually. Sony, on the other hand, keep on saying all that crap and how MGS4 is only possible on PS3.. I don't see them trying nearly as much as they did with PS2 and PS1, mostly because they can afford it and MS can't really (a second failed platform would be the end for their gaming division). Sony seem to care way more about their *bleep*ing format and PS3 being an er, "entertainment center". why can't I laugh at Hirai after all that?
    • 2
      Koloth Jan 23, 09
      quote
      okay, they ditched their PS1 basically as soon as PS2 came out.


      No they didn't. Go read your console history. The PS1 wasn't out of production until well into 2006. And sold 102 million units by 2008. The PS2 is planned to be in production until at least 2010 and is already well past that mark at 140 million units as of last year. Assuming the PS3 is in production until 2016 or so it should easily make it to about 100 million units. That's only 10 million units a year which Sony is already managing.

      Can we expect the same from the 360? Probably not. If they treat it the same as they did the Xbox they will drop it like a rock the second the 720 hits shelves and the 360 will have sold as many units as it is ever going to sell. Which looking at the numbers I expect the 720 to be out around 2011-2012 so maybe about 60-70 million sold give or take. Still WAY better than the Xbox though. But it has already beat that.
  • 0
    pyramidreaper Jan 23, 09
    what? that's not what I was talking about. I meant they stopped making games for it, third parties stopped making games for it. they basically did ditch it, everybody focused on PS2 as soon as it came out. I'm sorry, but why not ditch this Blu-Ray player that can play games and focus on PS4 when it will be released?

    ohh come on you know why they did that to the first Xbox.. anyone would do the same. Xbox was basically a failure. I did say 360 isn't doing as great as PS2, but it's doing good and I don't see how it 'lacks longevity'.
    • 2
      Koloth Jan 23, 09
      Third parties didn't dump the PS1. They just slowed down on it. The last games for the PS1 was released in 2003. On top of that Sony is the first company to continue to support a console when the predecessor is already on the market. Such a thing is unprecedented so naturally the 3rd parties aren't going to be as gung ho to support it. On top of that the PS2 was leaping ahead of the PS1 in record time. So there wasn't a big push to support the old console when better games and more money could be made on the PS2. Never the less Sony kept it in production and sales continued to grow.

      The PS2 and PS3 are a different matter though because the PS3 sales aren't there yet while the PS2 has 140 million customers to buy games. It would be silly for 3rd parties to ignore that.

      quote
      I don't see how it 'lacks longevity'.
      Do you not know Microsoft or something? They are well know to ditch products as soon as the next one comes out. Not just the Xbox. They do it to Operating Systems and other hardware and software products as well. As do most console manufacturers.

      Nintendo didn't keep making NES after they released the SNES. It would have cut into their own market share. Sega discontinued the Master System as soon as the Genesis was released. It is extremely unlikely that Nicrosoft will even try to support the 360 ofter 2012 when the next console hits the market. Success or failure. But Sony will. They have already proven it.
  • 5
    Killosity Jan 23, 09
    I have the biggest penis.
    Nope, its not the longest.
    No its not that thick either.

    But it is the biggest. Dont argue.
    • 0
      Absolute Jan 25, 09
      omfg, that was awesome.

      +1
  • 1
    pyramidreaper Jan 23, 09
    quote
    Third parties didn't dump the PS1. They just slowed down on it. The last games for the PS1 was released in 2003.
    slowed down?? Lol btw I remember clearly as day how I still had a PS1 back then and I quite suddenly found out there're no new games for me to buy. PS1 WAS ditched basically in 2000.
    all of the games released for PS1 after 2000 were crap. okay with the exception of delayed Syphon Filter3 and Fear Effect2, and a Spider Man game. there was also a Spyro game released, which was okay but that's a kiddy game.
    quote
    Never the less Sony kept it in production and sales continued to grow.
    okay where, in Africa?
    quote
    The PS2 and PS3 are a different matter though because the PS3 sales aren't there yet while the PS2 has 140 million customers to buy games. It would be silly for 3rd parties to ignore that.
    yeah, one year after the release PS2 was already kicking ass, PS1 was in the past. now point being, they ditched it because they already saw PS2 being a success. PS2 had a game like GoW2 in it's seventh year because it was a hugely successful console, but they will likley have no reason to support PS3 like that six years from now.
    quote
    Do you not know Microsoft or something? They are well know to ditch products as soon as the next one comes out. Not just the Xbox. They do it to Operating Systems and other hardware and software products as well. As do most console manufacturers.
    Pfft.. they decide depending on the situation.
    you really shouldn't bring operating systems into this, nor any software. you really shouldn't, that's a different thing and it's absolutely irrelevant.

    and, no. ..how can you bring consoles from bronze age into this? it really was a different situaution back then.

    actually M$ did say 360 will have a much longer life cycle compared to their first attempt at a console, and judging by how things are they have no reason to drop it soon. anyway, no matter how you put it, what Hirai says is bullshit. you can't call yourself a 'leader' if all the other paltforms were discontinued and your product is alone in it's group and it sells.
  • 2
    Koloth Jan 24, 09
    quote
    okay where, in Africa?
    Probably. Doesn't really matter though they were still making money and that's the most important thing.

    quote
    they will likley have no reason to support PS3 like that six years from now.
    So you think. However in a comparative sales analysis the PS3 is actually beating the 360. I don't mean in overall sales of course. However if you compare teh 360s first and second year to the PS3s first and second year the PS3 is clearly leading. So you can predict doom and gloom all you want. You can hate Hirai all you want. And you can believe the PS3 won't catch up all you want, and it probably won't. But at the end of the day the PS3 isn't as far behind as everyone likes to think. It is in fact exactly one year behind the 360. No more no less. And so long as they both maintain their pace things are going to stay that way. As they should unless the 360 becomes a failure or the PS3 starts to take off like a rocket.

    quote
    actually M$ did say 360 will have a much longer life cycle compared to their first attempt at a console,
    Well of course it will. The Xbox only had what 4 years on the market? And it was basically a failure during those 4 years. The 360 is only 3 years old and has already out sold its predessesor. I never said the 360 wouldn't have a long life span. 2011 would still be 6 years 2012 would be 7. Almost twice as long as the original. Doesn't mean they won't drop it like its hot the second the 720 is released though. Nor have they said or indicated in any way that they wouldn't.
  • 0
    pyramidreaper Jan 24, 09
    quote
    Probably. Doesn't really matter though they were still making money and that's the most important thing.
    fine then, if you put it that way. I can't wait to hear "We're the official industry leader in Pakistan!"
    quote
    So you think. However in a comparative sales analysis the PS3 is actually beating the 360. I don't mean in overall sales of course. However if you compare teh 360s first and second year to the PS3s first and second year the PS3 is clearly leading. So you can predict doom and gloom all you want. You can hate Hirai all you want. And you can believe the PS3 won't catch up all you want, and it probably won't. But at the end of the day the PS3 isn't as far behind as everyone likes to think. It is in fact exactly one year behind the 360. No more no less. And so long as they both maintain their pace things are going to stay that way. As they should unless the 360 becomes a failure or the PS3 starts to take off like a rocket.
    I don't hate Hirai, that *bleep* doesn't deserve it. I can only hate someone who actually matters to me .

    ...who said they will maintain their pace? with the recent price cut, 360 started to actually outsell PS3. I would say it's more likely PS3 becomes a failure and 360 takes off like a rocket.

    however, where did you get all that from? I didn't say it's "all doom and gloom", I didn't say "PS3 is a failure", I didn't say "it's so far behind". all I 've said was that it is nowhere near their previous platfroms' success. and they will likley have no reason to support it for as long as they did with PS2 (or PS1). look, do you think PS3 will get a game like GoW six years from now?
    quote
    Doesn't mean they won't drop it like its hot the second the 720 is released though. Nor have they said or indicated in any way that they wouldn't.
    from 2005 through 2012, that's how many years? 8. now if everything will be fine with M$ that's a 8 years succesful life cycle. not bad compared to Sony "awesome" 10 years plan they keep talking about.

    you act as if I hate Sony and prefer M$. in reality, while I actually don't give a shit about Sony(Sega was the only hardware manufacturer I would like to see winning) M$ is the only company on Earth I actually despise. I simply had enough of Sony PR stuff.
    • 2
      Koloth Jan 24, 09
      quote
      you act as if I hate Sony and prefer M$.
      Perhaps because that's how your comments read.

      quote
      look, do you think PS3 will get a game like GoW six years from now?
      No, I know they will get a game exactly like it within the next 24 months. Namely GoW 3.

      quote
      all I 've said was that it is nowhere near their previous platfroms' success.
      Ah, but you're wrong. It is selling very well. In fact if you compare the PS3s first two years to the PS2s first two years they are about the same. Additionally there is a rumored PS3 price cut coming in spring. If that's true and with the release of games like God of War (second party title gareenteed exclusive) and Gran Turismo 5 (first party) the PS3 should hold its own.
  • 0
    pyramidreaper Jan 24, 09
    quote
    Perhaps because that's how your comments read.
    that's how YOU read them.

    quote
    No, I know they will get a game exactly like it within the next 24 months. Namely GoW 3.
    why did you say this lol? no, really, okay haha.
    quote
    Ah, but you're wrong.
    yeah, okay "you're wrong because I say so"?
    quote
    It is selling very well. In fact if you compare the PS3s first two years to the PS2s first two years they are about the same.
    evidence? plese don't link to vg chartz. Edit: turns out, some people think differently, Koloth:http://gamingpodcast.net/2009/01/20/wii-will-beat-ps2-in-sales-ps3-like-gamecube/
    quote:“During the first 26 month period, the PS3 sold 6.79 million units in the U.S., compared to 6.75 million GameCubes during its first 26 months..


    quote
    Additionally there is a rumored PS3 price cut coming in spring. If that's true and with the release of games like God of War (second party title gareenteed exclusive) and Gran Turismo 5 (first party) the PS3 should hold its own.
    oh yeah? I like how Sony fans say the same as Sony PR dudes do. how about we look at the last two years, and today? and GT won't come out until 2010.
    • 0
      HisServant77 Jan 24, 09
      quote pyramidreaper
      that's how YOU read them.
      That's how I read them too...

      quote
      why did you say this lol? no, really, okay haha.
      Because you said the PS3 won't get a game like GOW to save it like in the past. Yet here it comes soon . . . already announced and all

      quote
      yeah, okay "you're wrong because I say so"?
      No, because Koloth has backed up the points that prove you wrong. Meanwhile your points are not backed well, and are nearly all opinions.

      Anywho, sorry to butt in there Koloth, Please continue you two. I'm just watching haha
      • 1
        Koloth Jan 24, 09
        No please butt in, I'm getting tired of his arguments anyway.

        Ok Pyramid where did I say anything about the Wii? The Wii has trashed the PS2s selling records. It is already well ahead. The PS2 had sold about 23 million in its first two years. The PS3 is at 20 million and the Wii sold more than 40 million. BUT that has NOTHING to do with anything. I said the PS3 is doing about the same as the PS2 was in the first 24 months WORLD WIDE. The US isn't the only place consoles are sold. And I don't care if the numbers are from Africa numbers are numbers. Your arguments are getting insipid and completely pointless.

        And it doesn't matter when GT5 comes out. The release date wasn't even part of the issue. Seriously man follow along with the argument. I said the release of GT would help boost PS3 sales. I didn't say today or tomorrow or next week. Seriously you're worse than the PR dudes because your arguments are pointless AND wrong.

        Oh, and as a point of fact, I'm not a Sony fan. I'm a console fan. I have the PS3 yes, and it sits just a few feet away from the 360. And in the other room I have a Wii and a PS2. And going even further in the closet I have a NES, SNES, and a N64. There is also a DS and a PSP laying around some where. I'm only defending the PS3 because you're wrong. If you were making incorrect statements about one of the other consoles my reaction would be the same.
  • 1
    pyramidreaper Jan 25, 09
    haha but I'm sure he's not the only one, HisServant!

    you 're getting tired? haha. and I'm getting tired of people who 're trying to defend their favorite console even in comments to an article like that. in fact I wouldn't talk like this if you wouldn't act so pro-Sony. wahh Hirai *bleep*ed up yet again and someone says PS3 isn't doing as good as PS2 did. horribly wrong, I have to defend!

    and I simply don't believe you would defend say, Greenberg like this. probably you would correct me if I said something you thought was wrong but not so much, you wouldn't say "read the article guys", or you wouldn't say "but but but wouldn't you act like him were you Sony's CEO".. I don't think you're a "fanboy", but you're clearly biased. the fact that you believe PS3 is like PS2 in it's first 2 years is hillarious.

    and Koloth, you're welcome to agree to disagree. I don't need "corrections" based on your personal sales figures or Playsation brand bias.

    quote
    I said the PS3 is doing about the same as the PS2 was in the first 24 months WORLD WIDE. The US isn't the only place consoles are sold. And I don't care if the numbers are from Africa numbers are numbers. Your arguments are
    getting insipid and completely pointless.
    quote
    The PS2 had sold about 23 million in its first two years. The PS3 is at 20 million and the Wii sold more than 40 million.
    oh haha it's amazing how you 're being so sure about that! Koloth says: "PS3 is doing as great as PS2 did in 2002." why, yes of course! I believe you, that was completely backed up true statement!

    NONSENSE. way to go, continue getting info out of your ass.

    http : // vgsales.wikia.com/wiki/PlayStation_2#PlayStation_2_sales
    http: // vgsales.wikia.com/wiki/PlayStation_3#PlayStation_3_sales_figures

    PS2: http :// www.scei.co.jp/corporate/data/bizdataps2_e.html
    PS2: http:// news.cnet.com/Sony-trash-talks-Microsoft%2C-others/2100-1040_3-919313.html?tag=mncol;txt
    PS3:http :// www.edge-online.com/news/sony-reveals-annual-hardware-sales-figures
    PS2:http :// news.bbc.co.uk/1/hi/technology/2664337.stm
    PS2:http :// news.cnet.com/PS2-shipments-reach-40-million/2100-1043_3-958600.html
    PS2:http: // ps2.ign.com/articles/394/394878p1.html
    thus,
    PS2 worldwide in two years: about 30 (or more) millions.
    PS3 worldwide in two years: about 19 millions.

    how the hell is PS3 doing as good anyway?

    quote
    Ok Pyramid where did I say anything about the Wii? The Wii
    has trashed the PS2s selling records. It is already well ahead.
    LOL! Brilliant.
    quote
    During the first 26 month period, the PS3 sold 6.79 million units in the U.S.,compared to 6.75 million GameCubes during its first 26 months.
    nice job ignoring the Gamecube part and trying to make my comment irrelevant to begin with.
    and that was just an example. you haven't validated any of your claims how PS3 is doing "very well".

    everything I've posted was true, it was you who misinterpreted or took my words out of context. and the only guy who's wrong and making incorrect statements here is you.

    oh and with your Gran Turismo comment, I was just pointing out how optimistic you are!
    like you know, it's getting ridiculous with Sony. anyone who's defending it says
    "But but but in X years..", "but but a secret AAA project will...", "but but a rumored..". "but but at E3.." how about some "is", "has" and now, eh?
    pointless and wrong you say? I think it's pointless and wrong to say how a game that will come out god knows when will boost PS3 sales.
    who said 360 won't have some killer apps by the time that game will be released? and who said it won't be too little too late for PS3?

    you guys can continue living in your dreams, and click thumbs up on Koloth's comments. 2 years from now we'll see how things will be. I can't wait!..

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