GameBizBlog (a great site, by the way), has an interview up with Stardock's CEO Brad Wardell, who always has interesting things to say.

This time he speaks about SecuROM, the PC Gaming Alliance, the rampant piracy on Demigod, OnLive, and more.

GameBiz: GameStop recently broke the street date on Demigod, and you've said that it could be a test case for just how rampant piracy is. Is it a problem?

Brad Wardell, CEO of Stardock: We know that piracy exists in massive levels. We don't put any copy protection on our retail CDs. We do know, because our games connect to our servers, how many people are playing the pirated version. It's huge. I mean HUGE.

Demigod may be the most popular game in a very long time based on the numbers we're seeing. That said, our position has been that 98 percent of those people would never have bought the game. I don't want to do anything that inconveniences our legitimate customers because even if I stop all piracy, I don't agree that it would noticably increase our sales.

Piracy is more of an annoying thing. It's an ego thing. You put your heart and soul into a game and you see someone playing it online who stole it. It pisses you off. You're just really mad. You have to take a step back and say, "if you had stopped them from pirating it, would they have bought it?" The answer is probably no.

chautemoc via gamebizblog.com »