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Square Enix's stock rises after revealing that FF13 will be coming out for the 360

July 15, 2008 in News comments 19

After Microsoft revealed that FF13 will be coming out for the 360 at their E3 Press Conference in the U.S.A. and Europe, Square Enix's stock rose the most it has since May 22nd! The stock rose 5.2 percent and it closed out at 3,250 yen at the Tokyo Stock Exchange.

Square Enix Co., creator of the ``Final Fantasy'' series of role-playing games, rose the most in more than a month after Microsoft Corp. said the developer will offer a new installment of the video game that's compatible with the Xbox 360 console.

Square Enix gained 5.2 percent to close at 3,250 yen on the Tokyo Stock Exchange, the biggest advance since May 22. The benchmark Nikkei 225 Stock Average fell 2 percent.
tyranitar24 via bloomberg.com »
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  • 3
    Cruxis Mana Jul 15, 08
    No surprise really. It was a good movement from a business point of view.
  • 0
    reaver11 Jul 15, 08
    Ain't that the truth. A business pov. I'm sure they didn't want to intentionally piss off the fans, but from a business perspective it was the right move.

    And also they're just as money hungry as Capcom.
  • 1
    Bunnyburn Jul 15, 08
    Good move all around IMO. Fans should be happy. A larger audience is getting to experience this amazing series.
    • 0
      Zeon I Jul 15, 08
      More People = More Money. I hope I can convince Moms to buy some Sqeenix Stock. They can send me to college. =D
  • 1
    Absolute Jul 15, 08
    Yeah, because "loyalty" to a bunch of fanboys is definitely better than millions of dollars and new fans to the series.

    What was Square thinking??
  • 1
    Final Blade Jul 16, 08
    Sure they really care about the money. Please what a load of BS, if they really cared they wouldn't have advertise the FF13 Exclusive for so long. They should have announced Timed, or multiplatform two years ago.

    Still good for them, but still....
  • -3
    DragoniteBallZ Jul 16, 08
    Dude they NEVER advertised FF13 as an exclusive. They advertised it being available on the PS3. Because it was going to be on the PS3 for sure. But they never said exclusive.
    • 1
      Bale Fire* Jul 16, 08
      No I believe at the end of several trailers it said in big words "exclusive to PS3" or "only on PS3"

      If they had come out and said it right at the start I doubt many would be so pissed.
      • 0
        DragoniteBallZ Jul 16, 08
        Well then, please link me to those several trailers. I'd like to see.
        • -1
          Absolute Jul 16, 08
          http://youtube.com/watch?v=-4t8nJE_2W4

          This one was from E3 06, nothing about exclusivity even mentioned.
        • 0
          Bale Fire* Jul 17, 08
          Well it'll take a while, videos and most images are refusing to load right now for me. I can't even watch most of the new trailers out right now
        • 0
          Cruxis Mana Jul 17, 08
          A quick google search and you get loads of links. Final Fantasy XIII has been branded as PS3 ONLY since it was announced.

          #1
  • 0
    Marshal Loss Jul 17, 08
    It's probably just the usual money hungry junk

    Any other trailers than that Absolute? That leaves alot to the imagination
  • -1
    Absolute Jul 20, 08
    http://youtube.com/watch?v=YasCwwLYE9M

    A more recent one, again, it does say "For Playstation 3" But no where does it say exclusive. The only "proof" I have found is that link to kotaku provided above.

    However, a google search pulled that Square was dropping hints as early as April 07.

    http://www.joystiq.com/2007/04/18/final-fantasy-xiii-series-not-exclusive-to-ps3-and-mobile-360/

    The article written at Kotaku provided no video link, and only taking the word of a guy who said the words "For PS3 Only" flashed after the trailer.

    FFXIII seemed to only be branded exclusive by fans, and at every turn Square bluntly denied exclusivility.
    • 0
      Bale Fire* Jul 20, 08
      Denied? No Square Enix has led the public on at every turn, I swear seeing in huge letters "PS3 exclusive" on big banners hanging up to advertise the game at shows. I'm sure more than one trailer advertises it like that as well. Even saying available on PS3 and no others is as good as exclusive.

      Even if they never said it was exclusive they might as well have, you don't let rumors like that run around for 2 years and get everybody's hopes up only to dash them like that. I think Square fully intended it as a exclusive but sold out to Microsoft not long before E3.
      • -1
        Absolute Jul 20, 08
        Define "not long" before E3, because they were squashing exclusivility over a year before E3.

        Again, nowhere was it confirmed as an exclusive, everyone just expected it to be, because FF has always been a a Sony-Based game.

        But that is also because Sony held the market on consoles for quite some time, this gen changed that, so they simply made it multi-platform so they can sell more copies.

        Keep in mind that FF was a Nintendo game, but they "sold out" to Sony when they saw the PS1.
        • -1
          Newcloud Jul 20, 08
          so every trailer the release saying "only on playstation 3" didnt confirm it
        • 1
          ali3n Jul 20, 08
          I've yet to see any trailers which say 'only on playstation 3'.
  • -1
    iLLmatic Jul 20, 08
    As I said before, I don't know about trailers, but in several interviews, Square said the game was only on PS3 and they even said the White Engine was not compatible with the 360. The whole point is that it was never once even alluded to being on the 360. There was not one person who was not surprised when they showed the trailer at E3. At the very least, the game was expected by everybody to only be on PS3, that is all.

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