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Industry Urges Parents to Check PEGI Age Rating Prior to Christmas

December 04, 2008 in News comments 3

Electronic Theatre reports on a recent statement from the UK videogames industry's representative body urging parents to check age ratings before purchasing games this Christmas period...

Games industry trade body ELSPA (the Entertainment Leisure & Software Publishers Association) today urged parents looking to purchase video and computer games for Christmas to always check the game's packaging for the PEGI (Pan European Game Information) age ratings and content descriptors. PEGI age ratings appear on game packaging and are intended to protect children and help the public make informed choices when buying games for children. ELSPA believes...
kevcothirtythree via electronictheatre.co.uk »
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  • 0
    NathanFido Dec 4, 08
    Good Idea. Should stop them complaining about their 10yo's being tainted with violence, swearing and sex in MA15+ Games, or maybe that's just wishful thinking.
  • 0
    kevcothirtythree Dec 4, 08
    It's all fine and dandy "urging" parents to check, but who's going to tell them that's what you're doing? The Parents don't read videogame websites or magazines and I'm pretty sure a great deal of them don't know who ELSPA are and what PEGI is and does. This is a case of preaching to the converted I'm afraid...

    Take out an ad in The Sun, The Mirror and The Times and then they might hear your message...
  • 0
    Big A2 Dec 4, 08
    It still won't work. Parents are far too ignorant.

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