We've seen this before, companies coming back with witty comments or taking shots at other people misfortune. Now we also seen some arguable and ridiculous statements from SCEE before and this is no different.
President of SCEE, David Reeves, made a statement which literally says we know how to make quality hardware, and bad hardware won't grow the market. Now we all know the PS3 has had good fortune with the 3% failure rate, but this statement just screams taking a shot at MS 360 console that once had a 33% failure rate, and now cut to half if not less.
Although failure rate isn't indicative of how good a console is. I mean the PS2 is still the most success console in history that had a failure rate of 13% with the DRE. Which makes me wonder what Reeves is trying to say there.
But despite this, Reeves did point out something good about competition.

In our view, competition grows the market. That's the exact market force which has led, for an example from another industry, from someone like Dunlop being the only mail trainer company in the 1970s to you having Nike Stores and so many sneaker companies today.

Competition is good – it brings in more consumers, it generates more attention and even attracts more advertising money. I would never bad mouth our competition and I genuinely believe they have all contributed to the industry in terms of growing it and helping bring credibility in. That’s what we’d like to have as a legacy.

On the competition, I will say Nintendo have only done good things. They have expanded geographically and dramatically extended demographically. They have never been afraid to try new products, be that hardware, or software or peripherals. In a way, they have strength in silence as they don’t have to say too much. That’s really good, and it works for them.

For Microsoft, again, I can understand that, again, they have put money into the market and have initiated growth. In some ways what they have done is brought forward consumers from next year into this year.

By bringing the price down they are trying to establish themselves quickly, as they did with the first Xbox. But they have built online in a meaningful way and the competition they have brought to the market place is great.

Final Blade via mcvuk.com »