In theory, Capcom's Resident Evil 5 launch stunt was a fairly good and unique idea... Fake bloodied body parts were strewn across the city and avid RE fans had to search for them in hopes of winning a trip to Africa.

In reality, it didn't quite go according to plan, with limbs going missing, police being called and the entire stunt almost being out to a stop. Go to the source for the full article.

Capcom's Resident Evil body part stunt goes slightly wrong. Police are called and limbs go missing.

To mark the launch of Resident Evil 5, Capcom Europe held a competition in Central London this morning that involved competitors collecting bloody hidden body parts.
A winner was crowned, Steve Long, a 26-year-old IT consultant from North London. His prize will consist of a holiday for two to Africa.

However, the publicity stunt went wrong due to a number of the replica body parts going missing. Three heads, three torsos and twelve limbs were hidden at a number of London locations, but only two heads, one torso and six limbs were returned across the Westminster Bridge winning line.

Miss Razz via gamezine.co.uk »