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After last year's E3 was dramatically downsized and strict rules were enforced, many gamers, game sites and game companies were left feeling disappointed with the changes to the show.
After much critisism of the show's new format, the Entertainment Software Association decided to bring back the big extravagant E3 that everybody loved.
One of the changes will be: bringing back booth babes.
The Entertainment Software Association has told Eurogamer that exhibitors are allowed to use booth babes to grab visitor attention at the E3 Expo this summer.
"Models are allowed," ESA spokesperson Dan Hewitt told us, "but having them is a choice exhibitors make for themselves."
Additional sources:
- Booth babes back for E3 this year (neoseeker.com)
- The Return Of The E3 Booth Babe (psxextreme.com)
- E3 to see the return of the booth babe (geek.com)
- Hot Chicks Return to E3 (au.gamespy.com)
- E3 2009 with booth babes (fragland.net)









Comments
Feb 2nd - kotaku.com/5144216/activision-and-booth-babes-return-to-an-e3-ten-times-bigger-than-last-years
Feb 17th - www.actiontrip.com/rei/comments_news.phtml?id=021709_3
Feb 19th - news.teamxbox.com/xbox/18926/Confirmed-Booth-Babes-Return-to-E3/
April 28th - www.slashgamer.com/2009/04/28/booth-babes-set-to-return-to-e3-2009/
April 29th - www.geek.com/articles/games/e3-to-see-the-return-of-the-booth-babe-20090429/
May 12th - g4tv.com/thefeed/blog/post/695486/E3-Organizer-Talks-E3-2009-Secrets-Booth-Babes-And-If-Fans-Will-Ever-Attend.html
(Did a search, seems was here on Grep to from the Feb 2nd Kotaku article http://gamegrep.com/industry_news/17791-the_old_e3_returns_activision_atlus_bethesda_booth_babes_to_return_to_the_show_floor/ )
Especially when its Asian nomnomnomnom
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