218
rate

Tecmo Koei Would Also Like a PS3 Price Cut

July 04, 2009 in News comments 16

While not as blunt or harsh as Activision's Bobby Kotick's statement, Tecmo Koei's new CEO, Kenji Matsubara, has also expressed that he would like to see a PS3 price cut; however, he has taken into account the fact that it might not be viable for Sony.

CEO of the newly-formed publisher Tecmo Koei, Kenji Matsubara, has said he "would welcome a price cut for PS3", and has made his request known to Sony in past meetings.

"Whenever I discuss this with Sony reps I always ask them: 'Please cut the price', but I don't have a clear view on Sony's situation," Matsubara told CVG during an interview.

"Yes, from a publisher's point of view we would welcome a price cut for PS3, and we are waiting, definitely," he added.

"It's definitely a way of boosting the PS3 market, but it's Sony's strategy and I don't know their cost structure. Sony introduced cutting-edge technology in the PS3, that's why people in the industry accept that the PS3 cost is so high, but we'd welcome a price cut."
McClubbin via computerandvideogames.com »
Favourite this article Add source
| More
Report!
News story attached to:

Comments

Register as a member to subscribe comments.
  • 3
    Red 9 Jul 5, 09
    How about they suck it up and let Sony handle the business? Sony has a good reason to not drop the price yet, people need to become aware of that and accept that a price drop is not just going to magically make everything better.
    • 2
      McClubbin Jul 5, 09
      Definitely. Interestingly enough, according to Michael Pachter (bear with me on this one), a price cut could cost Sony a pretty penny, or at the very least, a penny prettier than what most people were expecting. How much truth there is behind these words, I don't know. I'm just throwing it out there as food for thought.
      • 0
        RabidChinaGirl Jul 5, 09
        Well, to be fair, Pachter says a lot of things. XD

        As for the topic at hand, KOEI isn't the first company to say this. Nor will they be the last.
  • 2
    Bale Fire* Jul 5, 09
    I bet Sony wish they could do one as well

    Point being, there are reasons why they can't, drop dreaming.
  • 1
    HisServant77 Jul 5, 09
    Okay. How about we just skip to the end and say that 75% of all people in the world would like a PS3 Price cut. Then we don't have to hear about any more people saying "I want a PS3 Price Cut too!!"
  • 1
    Hideo1 Jul 5, 09
    *bleep* you Koei, bring Musou Orochi Z to Europe and America or you have no right to talk about business moves

    D:<
    • 2
      ChozenMaster Jul 5, 09
      Hey Koei, how about doing something new (i.e. better) and not go BACKWARDS when you give us a new Dynasty Warriors?!?
  • 2
    conel3 Jul 5, 09
    Well obviously they want it to be cheaper. The only people who will lose out are sony, every other company with games on their console won't lose out they'l just gain from more people having ps3's so obviously all the company's who have exclusive games on ps3 will want ps3's to be cheap.
    • 1
      Hideo1 Jul 5, 09
      Not necessarily, since a lot of them know a move like this could make Sony lose a lot of money, which could lead to disaster which could potentially take the PS3 out of business, in a butterfly effect-like chain of events. Developers and producers thinking about the long-run would prefer to have two relatively even consoles they can make more money off, instead of having to work with one good console (business wise) and another trying to hold on for dear life.
      • 1
        Slumpy monkey Jul 5, 09
        If the PS3 went out of business, Which It wouldn't. Then they would still be able to dev games for it. Sony isn't going to turn down games on their console even if they don't produce it any more. Companies are smart enough to know that Sony wouldn't cut the PS3.

        Even if they end up making no money this gen, They would just take it into consideration next gen and most likely release the next PS earlier to pick up for the PS3, and so then the devs have a whole new console to make games for while having the PS3 still.
        • 1
          Hideo1 Jul 5, 09
          Yeah, they'd still be able to dev for it if it went down the crapper... but who would? If a console becomes totally stale people stop devving for it because the cost to them isn't worth the profit. This is why new PS1 games aren't released xD

          That's my point. If the PS3 went crappy people would still be able to dev for it, but they wouldn't, because it wouldn't fetch them enough money.
        • 1
          Slumpy monkey Jul 6, 09
          They would because it still has an all right install base. People aren't going to just not play the PS3 any more because Sony doesn't make them. Just like people didn't stop driving rovers because they went bust.
        • 1
          Hideo1 Jul 6, 09
          People playing them is different to Devs making games for them though. Since there would be such a small market for it, they'll just end up not bothering with them, since the profit wouldn't be enough to justify it. People will still play the PS3 but not enough, especially since if a butterfly effect scenario happened it would lead to an online disintergration and a complete lack of updating or care. If you're a dev you don't waste your time on something that's dying.

          This is, of course, all based on if something like that were to happen, not just if they lost a bit of money on the price drop. It's not that great of a risk but it's one some people don't want to take.
  • 0
    reaver11 Jul 5, 09
    So since Activision publically stated they'd like a PS3 price cut, everyone else is goinna do it now? I didn't know "monkey see, monkey do" applied to the video game industry in this way as well.
    • 0
      HisServant77 Jul 5, 09
      I think "monkey see, monkey do" applies pretty much to the general public! Unfortunately.

      That's why I work hard to be an "Against the grain" type 'o guy. I like to be different.
  • 0
    FinalFantasyFanaticc Jul 5, 09
    Actually i'd like a price cut too

    Hell i'll pay the usual price for one, but please cut the price before christmas (Thats when i'm getting one)

This news story is archived and is closed to comments now.