What have the publishers decided to send game sites with their copy of Ju-On: The Grudge? A box full of blood and hair. It looks like Kayako is going to jump out of that thing at any moment.
Creative marketing, or just gross?

As we wade hip-deep into the morass of video game releases that still flood this fall, marketing companies are upping their game to try and get a little attention.

What's that mean? Shipping a bloodied box with bits of hair sticking out of it.

Miss Razz via kotaku.com »