Adidas is getting into video gaming, though not quite like you would think. Adidas is building in an augmented reality game right into their shoes. As cool as it sounds, I'm pretty sure if you use my sneaker as a controller, the smell might be the fatality.

This gets even more wacky - You use the shoe as the game controller. Say what? From what I can tell, you jump into a virtual version of the Adidas Originals Neighborhood, and interact with stuff.

kghapa via thekartel.com »