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For the first time in a decade, EA's reign as the top third party game publisher has been taken over. Activision's 397.8 million dollar sale garnered mainly from the sale of its popular 'Guitar Hero' game beat EA's 365.7 million dollars in total software sales this year from the period of january to july 2007.
Little did Activision know that their 100 million dollar acquisition of Guitar Hero publisher RedOctane would one day help to pave their way for their current success.
LA Times reports that Activision became the first independent publisher this decade to dethrone Electronic Arts as the top grossing third-party publisher following $397.8 million in software sales from January through to June 2007 (EA had sales of $365.7 million).








Comments
Cool news and good for Activision!
Wow, I thought EA had more, but now that I look at it Activision has a lot of decent games. Good luck for them and thanks for the news!
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