Little Britain has proved to be one of the most successful comedy shows of all time, and has enjoyed huge success amongst adults, teenagers and children alike. A recent W-Kat poll of 6000 UK schoolchildren showed that Little Britain was the second favourite brand after The Simpsons for 10-12 year old boys, showing a younger audience is now also enjoying Little Britain alongside a loyal adult and teenage following. The Little Britain brand awareness will be ramped up over the Christmas period with the UK tour, interactive DVD release, live tour DVD release, Series 3 DVD release and the Little Britain Christmas Special.

Little Britain The Video Game is a fun and entertaining collection of mini-games presented in the format of an episode from the TV show and players can get interactive with their favourite sketch show characters in a series of eight mini-games featuring Lou and Andy, Vicky Pollard, Mr. Mann, Emily and Florence, Marjorie Dawes, Daffyd Thomas, Judy & Maggie and Letty. Each mini game plays like a sketch from the TV show and to win the game, the player must progress through all the sketches to the end of the show, where the credits will roll.

The characters have all been modelled in 3D and hand animated to bring them to life, giving them the characteristics of their real-life counterparts. The voices will be provided by the stars of the TV show, Matt Lucas and David Walliams who have also played an integral part in the scripting of the game and narrated by Tom Baker, ensuring that consumers will enjoy an authentic Little Britain experience, when playing.