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Analysts: Wii holiday shortages could cost Nintendo 1 Bilion dollars

Final Blade | December 15, 2007 | News | Wii Company Gaming Tech/Hardware 
According to the NPD Group's results for November, the Nintendo Wii sold 981,000 units for November, but analyst James Lin of MDB Capital Group observes that they "could easily sell double" that.

Lin also furthers that Nintendo could lose as much as US$ 1 billion this holiday season because of the shortage. That's a lot of Wiis that couldn't be sold to people who were willing to ring it up on the counter. (Lin's estimate does not include software sales.)
It’s no secret that Nintendo is failing to adequately stock retail channels with enough Wii units despite pumping out 1.8 million systems on a monthly basis, but as the New York Times reports, shortages mean Nintendo is set to lose more than just face.

While Nintendo's Wii has been the bestselling home console in the US every month this year, except during September when a Halo 3-driven Xbox 360 narrowly edged it out, the Kyoto-based company is failing to fully capitalize on the system’s popularity.

Nintendo sold 981,000 Wii units in the US during November according to the NPD Group, but according to James Lin, senior analyst at the MDB Capital Group in Santa Monica, Calif., “they could easily sell double what they’re selling.” Along with other industry analysts and retailers, Lin believes Nintendo could be set to lose out on more than $1billion this holiday, not including missed revenue opportunies from associated software sales that won't materialize.
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  • 3 thumbs!
    Cruxis Mana | December 15, 2007
    Not more analysts ... Seriously, who pays these people to come out with shit on a day-to-day basis ...

    Also, everything seems to be costing Nintendo money. They lose money for every console not sold, they lose money by making the covers for their WiiRemotes, they lose money for having Wii shortages ... * Yawn *
    • 0 thumbs!
      iLLmatic | December 16, 2007
      Do you think it makes a difference? Nintendo has been making money on every Wii sold since day one. Thats something that console manufacturers can't say, in any generation.
  • 2 thumbs!
    Storm | December 15, 2007
    Whoever doesn't get the console when they go for it usually just wait until it's available. Meh, they just need time. Time to see what happens next year, because surely the majority of gamers will have the console by then. Time to organize and get more products on the market.
  • -3 thumbs!
    Final Blade | December 15, 2007
    Yeah but a billions dollars is alot of money. Still Analysts are annoying for sure. With there BS predictions.
  • -1 thumbs!
    Remino52 | December 16, 2007
    God that sucks.But nintendo will strike.!!!
  • 1 thumbs!
    BANDITO ATTACK | December 16, 2007
    rly.

    if someone wants a wii, they'll get it eventually. it's not like after xmas everyone is just gonna not like it any more.
  • 0 thumbs!
    Donnelly | December 16, 2007
    Wow, I bet Nintendo wish their console wasn't so popular now.
    • 0 thumbs!
      black doom | December 16, 2007
      You seem to not understand, it is potential money it is losing, not cash in hand.
    • 0 thumbs!
      iLLmatic | December 16, 2007
      You were trying to make a joke right? Theres a difference between not selling because its not available and not selling because nobody wants it. Of course not being able to sell their console is bad, but its better than having them on the shelves and being ignored. Why the hell would they not want it to be popular?
  • 0 thumbs!
    Tainted | December 16, 2007
    Well, there's not much Nintendo can do. They probably manufactured as many Wiis as they could. And selling out for the second Christmas in a row is really not a bad thing, so I don't think Nintendo is too worried.
  • 0 thumbs!
    Chad | December 17, 2007
    Woah, a billion dollars? I do agree with Tainted though, there really isn't much they could've done anyway. I guess the next system they make they will try to make it crappier and more expensive.
  • 0 thumbs!
    InnerDemon | December 17, 2007
    Crappier and more expensive. Wow that doesn't mix at all. I surly wouldn't buy it.

    Anyways, it might just want to make people come back and buy the wii when the holiday season is over and there is all those after holiday sales. =/

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