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EA tells FOX News to correct their unfair Mass Effect report !

Gothic Girl | January 23, 2008 | News | XBOX 360 Company 
A few days ago FOX News did a report on Mass Effect.
Needless to say, they were not positive about the game, claiming it had numerous scenes involving "nudity", "sex scenes" and "objectifying of women", and as a result should not be marketed towards children.

Well EA was not happy about FOX's misrepresentation of their game, and have demanded FOX News set the record straight and correct their "serious errors" in regards to their report.
Good for you, EA. Let's hope they get a result.


(go to source for full article)
"As the parent company of BioWare, the studio which created the game, EA would like you to set the record straight on a number of errors and misstatements which incorrectly characterise the story and character interactions in Mass Effect." The letter starts and then proceeds to outline their very strong case.

Your headline above the televised story read: "New videogame shows full digital nudity and sex." Fact: Mass Effect does not include explicit or frontal nudity. Love scenes in non-interactive sequences include side and profile shots - a vantage frequently used in many prime-time television shows. It's also worth noting that the game requires players to develop complex relationships before characters can become intimate and players can chose to avoid the love scenes altogether.

FNC voice-over reporter says: "You'll see full digital nudity and the ability for players to engage in graphic sex."
Fact: Sex scenes in Mass Effect are not graphic. These scenes are very similar to sex sequences frequently seen on network television in prime time.

FNC reporter says: "Critics say Mass Effect is being marketed to kids and teenagers."
Fact: That is flat out false. Mass Effect and all related marketing has been reviewed by the Entertainment Software Rating Board (ESRB) and rated Mature - appropriate for players 17-years and older.

The resulting coverage was insulting to the men and women who spent years creating a game which is acclaimed by critics for its high creative standards.

News Story attached to:
14 comments | go to source (www.kotaku.com.au) | send to friend | add alt source
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  • 0 thumbs!
    AznLiquid | January 24, 2008
    Fox needs to fix their report. When I heard "Critics say Mass Effect is being marketed to kids and teenagers" I knew they were straight up lying. Geoff Keighley did a great job defending the game against the ignorant Fox reporters.
  • 0 thumbs!
    black doom | January 24, 2008
    I never thought I would live to see the day EA was the lesser of two evils... I guess that just goes to show how bad Fox is.
  • 0 thumbs!
    Play ISDF | January 24, 2008
    EA can definitely pull some stupid crap and whatnot, but for once this isn't one of those times. I gotta applaud them hitting back Fox and their stupid crap. Their wild claims got my blood boiling. What I'd like to see now is Fox formally apologize on their network about what was said. Best way for people to find out Fox is full of crap.
  • 0 thumbs!
    DarkLordAkuma | January 24, 2008
    Yea it pissed me off big time when i watched that interview, its good that EA have come to the defense of Bioware to sort this shit out. I was hoping EA would sue them or something, that would have been excellent.
  • 0 thumbs!
    Dine_Agoti | January 24, 2008
    For once, I'm actually glad there's a big company with deep pockets behind a game; I have more respect for EA now. I hope a lawsuit comes out of this.
  • 0 thumbs!
    slumpy monkey | January 24, 2008
    W00t go EA

    there wont be a lawsuit
  • 0 thumbs!
    IAMJOB56 | January 24, 2008
    lol. This is such bullshit! On the one hand, TV shows like Sex and the City go on full tilt, no problem, CSI which involves dead and nude bodies all the time, no problem. Game comes on with Prime time style sex scenes, OMG Devil spawn! Go to hell fox.
  • 0 thumbs!
    Bri | January 24, 2008
    THANK GOD!

    Fox News, which claims to be "fair and balanced" obviously aren't being fair to video games, as one could easily expect from a channel dominated by "conservative" values, which for the most part need to be flushed down the nearest toilet. I'm glad someone is standing up to the fakest news network on Earth.
    • 0 thumbs!
      Capn Droid | January 25, 2008
      ololo, balanced. FOX is so sad...
  • 0 thumbs!
    IAMJOB56 | January 25, 2008
    Bri. IS there any reason to bring politics into this? Just to set he record straight, Fox USED to be based on Conservitive views, they have since slanted to the left.
    • 0 thumbs!
      Bri | January 25, 2008
      Sadly, yes, because our lives are run by the government, its citizens are too blind to realize just HOW much they really do.
  • 0 thumbs!
    IAMJOB56 | January 25, 2008
    Yeah, and I suppose the Democrats [the ones who instituted all this government bullshit] are the ones to save us?
    • 0 thumbs!
      Bri | January 25, 2008
      No political party can fix the problems society as a whole faces. Being liberal or conservative doesn't do much when so many people are suffering.

      But, I feel like we're getting way off-topic. Point is, Fox News made yet another mistake and if Bill O'Reilly wasn't reason enough to avoid that channel at all costs, this misinformation simply adds to it. glad EA took a stand.
  • 1 thumbs!
    TheBradman1andOnly | January 25, 2008
    Jesus christ, I just watched the report. What a *bleep*ing bunch of misinformed bullcrap. The game is fantastic, and it's an optional 2 minute scene in the game. The fact that it was described as "full digital nudity and graphic sexual scenes" is just repugnant. The guy from Spike TV in the report did a great job sticking up for the game, but no one seemed to take him seriously, despite the fact that out of them all, he's the only one to have played the game and the only one who has specific knowledge of the gaming industry. It really makes my blood boil.

    Best thing EA has ever done.

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