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Epic-one Billion? Were not that cheap!

Silver Mirror | February 19, 2008 | News | Playstation 3 XBOX 360 Company 
There have recently been rumours that Microsoft intend to buy game developer Epic for a tidy sum of one billion dollars. But while many would goggle at such a sum, Mark Rein head of Epic when contacted about the supposed deal responded with a statement somewhere along the lines of "If anyone's going to make predictions about us selling Epic start the bidding at two billion, because we don't want anyone to think were cheap"
A speculative editorial in US magazine GamePro has set the blog rumour mill in motion by claiming that Epic will be bought by Microsoft for $1bn by the summer.

In the latest issue, the magazine's assistant editor points out that Epic's knowledge of the 360 platform, work on key first-party IP Gears of War - and of course its booming business creating and licensing Unreal Engine - makes them a ripe partner for the format-holder

Epic hasn't commented on the actual veracity of the claim (as any privately-owned, profitable company ripe for a big money buyout in a growth market probably wouldn't) but when contacted by Develop, VP Mark Rein wasn't shy of making light of the latest speculation - suggesting the firm he co-founded was worth at least double the amount claimed by GamePro.

"I have not seen the actual GamePro article but if they're going to make predictions about us selling Epic we would prefer if they started at $2 billion," he said. "Because we don't want anyone thinking that we're cheap."
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  • 0 thumbs!
    slumpy monkey | February 19, 2008
    Would be cool if they did buy them.

    EPic make some awesome games.
    • -2 thumbs!
      joshthegreat | February 19, 2008
      How would that be cool? It would just mean EPIC wouldn't be allowed to develop games for the PS3, and I'd lvoe to see what they could do with the PS3 if they were to develop an exclusive title.
  • 2 thumbs!
    VeGiTAX2 | February 19, 2008
    A given to see, the Unreal 3 Engine license is allowing them to play in a massive pile of money. They're not hard up for cash or developer funds.

    Given that Epic has a history of doing what they wish to pursue, a buyout from Sony or Microsoft would be bad news.

    You don't need to be bought out to make interesting exclusives, your publishing partner needs only to have giant wads of cash to throw at you to make you tolerate their timetable.

    Seems Gamepro is laced with failure, the article from their editor was so ill-researched it was painful.
    • 0 thumbs!
      Final Blade | February 19, 2008
      I have to agree with you here.

      quote
      "If anyone's going to make predictions about us selling Epic start the bidding at two billion, because we don't want anyone to think were cheap"
      I guess since the amount of money they're getting from both Sony and MS and the games on their respectable consoles, 1 billion is cheap. I never saw it like that before, but still i hope it doesn't happen, cause its not going to look good for epic in the future.
  • 0 thumbs!
    Existenz | February 19, 2008
    Depends who they go with...

    Microsoft are a ruthless dictatorship, they only allow their developers to make one game two if they are lucky, and they have no choice in the matter roll in Bungie Studios for proof of that.

    Sony work differently yes they have development studios that only make one game, but they have others that make whatever they like and pick and choose, Sony just put up the money and let them do it... Sony would be the better choice in my opinion just because Epic could keep their core values.

    Sony would just replace Midway... Microsoft wouldn't just want to replace Midway but they would take it upon themselves to be Epic Games.
  • 0 thumbs!
    tallteen86 | February 20, 2008
    MS has deep pockets though, so a buyout, even at that price, could still happen...

    I don't want it to though (MS has enough exclusive devs already).....

    We'll wait and see....

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