220
rate

Sony - Blu Ray battle has only just begun

March 06, 2008 in News comments 13

Sony may be trying to convince Microsoft to use their Blu Ray players, but Stan Glasgow, Sony Electronics president, says that the battle of Blu Ray is only beginning and that convincing people that the higher quality is really worth the extra money is the real challenge. The advances in technology to make regular DVDs look better on TV have made this more difficult according to him, a viewpoint I'd be inclined to agree with. We're quality freaks in our house, but HD isn't something we've personally gone with yet.

The real challenge, Glasgow said, will be convincing consumers that the improved resolution of Blu-ray video over standard DVDs -- 1080-line progressive (1080p) versus 480-line progressive (480p) -- is worth investing hundreds of dollars on a new Blu-ray player and buying significantly more expensive Blu-ray movie titles.
Deathman48 via broadcastingcable.com »
Favourite this article Add source
| More
Report!
News story attached to:

Comments

Register as a member to subscribe comments.
  • 0
    jmac353 Mar 6, 08
    What's going to help this immensely is the onset of digital only television signals coming February next year. I work at Target and see old people coming in because they're all worried about needing a digital TV for February of next year and I end up selling them an HDTV.
  • 0
    Deathman48 Mar 6, 08
    Indeed, it's handy to prey on customers like that for sales. On the whole the transition will take time though just like anything. Precitions are that Blu Ray player prices wouldn't fall quite as sharply as DVD players did. Some people will simply be waiting for the price to come down, either because they want to, or simply can't afford to pay what they cost now, and that may take some time to happen.
  • 0
    Seeker X Mar 7, 08
    Yeah, even if I have a Blu Ray player here, I really don't see myself getting an HDTV anytime soon anyways. Don't see the urgency of getting one anyways...poor clueless bastards though.
    • -3
      jmac353 Mar 7, 08
      Are you kidding? You own a PS3 (or 360 even) but not an HDTV? Boy get on that!
      • 0
        Deathman48 Mar 7, 08
        I own a PS3 and I play it on a small TV. That probably makes a lot of people cringe, but in my house there's no viable way to play it on the bigger TVs due to lack of space etc...
    • 0
      iLLmatic Mar 7, 08
      Poor clueless bastards? Who?
      • 0
        Seeker X Mar 10, 08
        Those that buy HDTV's out of pure desperation and cluelessness.
  • 3
    Redemption* Mar 7, 08
    HDTV's have a lot less penetration than marketers would like you to think. And even in households with HDTVs, most are more than happy with DVD's. Why? Older (but still very good) DVD's are often seen for as cheap as $6.99 or $9.99. Similar HD movies are frequently no cheaper than $19.99, and many are closer to $29.99.
    • 0
      jmac353 Mar 7, 08
      That may be Red, but nearly all the people I know have HDTVs, if not multiple ones, in their houses and we sell them at Target at increasingly higher rates every week. I know that's a small percentage even still but I don't see where anyone was blowing it out of proportion to begin with.

      People always bring up the "oh well Blu-Ray/HDTVs have such a marginal impact on the total number of people that have DVD players/SDTVs." And shouldn't it only make sense? When have you ever seen the public en masse adopt a new form of technology? It always starts out with the tech-minded folk who are early adopters and slowly but surely the average person follows suite in due time as well.

      Such short time thinking has never made much sense to me.
  • 0
    CRUNK JUICE Mar 7, 08
    Hey, I don't see the biggy in playing a PS3 on a small TV (a whopping 12 inches of standard def brilliance). I do. I'm 16 and to be honest, me mam has more important things to spend her hard earned money on apart from a HDTV. The is no reason really for me to have a HDTV in my room since, there isn't enough space and tbh, I barely ever watch Blu-Ray DVD's since well i only have Casino Royale, but hey, anyone offered me a HD i would gladly accept it but by now way is it a necessity
  • 0
    Sayyed Mar 7, 08
    What they need to do is advertise. Show off to the public the diffirence between Blu-ray and DVD. That will help push sells.
  • -1
    devil link Mar 7, 08
    They do that all the time Linkin Park Fan.. But what i wanna know is how Blu-Ray won over HD, what's the difference?
    • 0
      CRUNK JUICE Mar 10, 08
      Blu-Ray one because just about all the major movie Studios had gone with Blu-Ray and Toshiba stopped the production of HD-DVD's and HD-DVD players.

This news story is archived and is closed to comments now.