During the Morgan Stanley Technology Conference being held at the Palace Hotel in San Francisco, California, Activision CEO, Bobby Kotick had to say this about StarCraft II:

quote
because it is a short-session experience, [StarCraft II] can actually be the model for in-game advertising and sponsorship and tournament play and ladder play for the future.




According to a community manager at Blizzard for StarCraft they had this reply to Kotick's comment:

quote
We have no plans to have in-game advertising in StarCraft II. We believe Bobby was actually referring to Battle.net, which has always included ads.

| More
News story attached to:
Additional sources:
Register as a member to subscribe comments.
  • 0
    devil link Mar 7, 08
    I thought games you pay for don't suppose to have ads. :?
  • 1
    tekmosis Mar 7, 08
    Any game you pay for can have in game ads for it. Hellgate London for example where you even pay a monthly fee, you'll still see ads.
  • 0
    devil link Mar 7, 08
    Games and their ads.. Oh well can't complain if the game is fun.

This news story is archived and is closed to comments now.