112

SEGA researches an odd topic ... Phones and Japanese bathing habits.

Gothic Girl | March 18, 2008 | News | Misc 
It's not strange to find a gaming company doing research. But how many are interested in researching the number of Japanese people who have used electronics while bathing? Well SEGA is apparently interested and, after conducting a survey, have found out that 41.2% of Japanese have used a cellphone while in the tub.

Fair enough. But that brings up the question: What on earth is SEGA going to do with this information?
Hi-tech mobile phones and leisurely baths are well-known passions of the Japanese -- and apparently they're not mutually exclusive.

A survey released Monday showed that 41.2 percent of people in the country have at least once taken their mobile phones to the bathtub to make calls, type e-mails, listen to music or play games.

The practice extends across all sexes and ages, although teenagers were the most likely to have bathed with their phones, according to the poll of 16,250 people carried out by video-game maker Sega.
8 comments | go to source (afp.google.com) | send to friend | add alt source
Register as a member to subscribe comments.

Comments with -5 or lower "thumbs" are removed from display.

  • 0 thumbs!
    Supernouva | March 19, 2008
    Great article, truly valuable information.
  • 0 thumbs!
    Zero and X | March 19, 2008
    I dont get it, bath-related games? Dunk your cell phone in the water to advance.....zzzzttt.
  • 0 thumbs!
    ShinyMilotic | March 19, 2008
    Lmao what useless research, are they going to invent a phone holder for while in the bath or something?
  • 0 thumbs!
    Play ISDF | March 19, 2008
    I sense an increase of Sega created phone games on the way.

    Yawn.
  • 2 thumbs!
    Existenz | March 19, 2008
    Sonic Tub Racing... A truly shocking experience!... Absolutely electrofying; 5 out of 5 - Kotaku.

    I'll buy it
    • 1 thumbs!
      Storm | March 19, 2008
      I'd have to agree with that. God knows why Sega would research this, guess it's really mobile phone games?
  • 0 thumbs!
    tallteen86 | March 19, 2008
    Odd....

    Maybe they're doing research on behalf of some cell-phone company? In any case, they'd probably do well to come out with more water-proof (or at least very water resistant) cell phones in Japan >_>
  • 0 thumbs!
    Naruto Boy | March 19, 2008
    Cool, but wtf does Sega want to do with that? Make a game that you sit in the tub using electronics?

This news story is archived and is closed to comments now.

Submit Newshelp

Top Contributors

This Month
Gothic Girl 738 pts
chautemoc 504 pts
Deathsythe 462 pts
Silver Mir.. 368 pts
Tyranitar24 216 pts
Akira_EX 202 pts
Daniel_Smith 130 pts
Marooned C.. 107 pts
Coltrain 104 pts
N.Shah 96 pts
All-Time
Gothic Girl 14997 pts
Krunal 11813 pts
Linkin Par.. 9921 pts
Final Blade 8673 pts
xsynergyx 8079 pts
mistermostyn 7868 pts
Silver Mir.. 7554 pts
chautemoc 6956 pts
ITANI 6350 pts
Storm 5663 pts

Stats

Today
Published News: 30
Comments: 199
Points Given: 465
Users Registered: 0
This Month
Published News: 201
Comments: 1514
Points Given: 3379
Users Registered: 12
All Time
Published News: 9880
Comments: 65888
Points Given: 158228
Users Registered: 487

Conventions / Trade Shows

(0.1004/d/aeon)