A rise in the number of Wii units dished out to retailers has lead to chocolate-like popularity of the console this Easter, with Nintendo telling GamesIndustry.biz it had sold more than 25,000 last week in the UK alone.

Leaked Chart-Track figures showed that 17,000 PlayStation 3 units were shifted during the same period, while the figure for Xbox 360 stood at 11,000. A spokesperson for Chart-Track declined to comment on the data.

According to a Nintendo spokesperson, "Last week was Wii's third biggest sales week since launch. Everything we are shipping, we are selling."

The spokesperson conceded that the figure was boosted by the availability of more stock than usual last week, stating, "Sales in previous weeks weren't as strong as 25k. More units are shipped some weeks than others."

However, he added, "We are making regular shipments, and we are consistent."

The spokesperson went on to say that the Easter holiday was a major factor in the high figure for Wii units sold. "Easter was the catalyst for the spike in sales," he said. "It's a traditional gifting week and that was definitely a contributing factor, along with the fact that there was more stock than usual."

It's still not clear when the Wii stock shortages will end - as the spokesperson observed, "Demand for the console is clearly huge and is exceeding supply." However, he added, "We are doing everything we can to get as much stock out there as possible."
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Most recently commented on by on Apr 15, 2007
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  • 2
    Slider01 Apr 14, 07
    Where do the numbers come from?

    The console sales numbers you see on the front page of NexGen Wars are estimates, and are not intended to represent exact, down to the minute sales as only Microsoft, Nintendo, and Sony know the exact sales figures of their respective consoles. What we do here at NexGen Wars is compile numbers from NPD, Media Create, ChartTrack, as well as various other sources. We then take these numbers and, based on past sales trends, extrapolate the numbers out to give as close to real-time estimates as possible. Again, these are only estimates, but we are confident in our ability to bring you accurate and unbiased sales figures. Not only do we extrapolate the numbers out so they don't lag months behind with the official sales numbers, but we also update the numbers when new official numbers have been released to keep our estimates as accurate as possible.

    Hey, I found this info. Not all about the Wii, but them knocking out other people!! Great report!! ^-^
  • 1
    Ryancola Apr 14, 07
    Not exactly a shocker. The only reason the Wii isn't in the lead here in the U.S. is that the 360 came before it. It's a couple hundred bucks cheaper than the other two, so it would be nuts if it WASN'T in the lead.
    • 0
      Sakura Apr 14, 07
      Yeah, I'm not surprised at all either. The Wii is a cheap and fun system, and a lot of people want it. Eventually, I'm sure it will even pass the 360 in sales. =)
  • 1
    Ultrasuper X Apr 14, 07
    No surprise to me, I just wish it was easier to find here in the U.S. You could find one if you really tried, but I don't like to try that hard.
  • 1
    Kokoro Apr 14, 07
    I'd have to agree with Ryancola.
  • 1
    Fluidity Apr 14, 07
    I agree with Ryancola as well. It's great to see Nintendo doing so well. It came out in November, and where I live, it's still hard to get one.
  • 1
    dmf_dynasty Apr 14, 07
    I would agree too. I remember when my parents would buy me things besides chocolate for Easter. Good times. I wonder why they managed to get more shipped out this week, if it wasn't just for Eaater.
  • 1
    Fusion Apr 15, 07
    I'm actually not surprised. The Nintendo Wii is one of the newest innovations in gaming, it's not too surprising it's selling so fast. It will surpass the 360, it's only a matter of time.
  • 1
    Wookie King Apr 15, 07
    Kids get Wii's for Easter ? Sweet. Anyway its no surprise with a low cost and highly innovative controller.
  • 2
    Gary Apr 15, 07
    As others have said, low cost + unique selling point = good seller and as anyone who has done bsusiness studies at some level will know a Unique selling point is very important in a industry like this.
  • 0
    luigi jean Apr 15, 07
    Because of the Wii being so cheap and fun, it was obvious that it was going to outsell the other consoles. Go Nintendo!
  • -1
    Shinobi_razor Apr 15, 07
    duh its in the lead. the Wii pwns. its the perfect companion to my 360. get that fugly PS3 outta here.

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