Now, this is how you promote a game!

A few days ago, KOEI hosted a massive "Samurai Festival" to promote the Wii title Samurai Warriors 3, celebrate samurai history and culture, and show audiences "the true spirit of Japan".

Approximately 80,000 people attended the event, which featured some of Japan's biggest celebrities, including singers, actors, comedians and professional wrestlers.

And, of course, popular Japanese singer and actor GACKT (who sung the theme songs for Samurai Warriors 3) was a big part of the event.

Miss Razz via game.watch.impress.co.jp »